Copywriting
UX Principles for Conversion-Focused Websites
If the goal of your website is to attract new customers, it should be designed in a way that encourages conversions. UX design principles can help create websites...
Archive
Category: Social Media
Explore practical growth, branding, and digital marketing insights from the EMRG team.
PPC
Why We Love Data (and So Should You)
In a data-driven world, marketing is now both an art and a science. Or rather, an equation. An arena that was once governed by intuition and experience is...
Copywriting
The ABCs of Conversion Copywriting
Let’s say your ad campaign has funneled new traffic to your site but your conversions are less than ideal. Take a look at whether your copywriting is working...
Copywriting
Personal Injury Attorney SEO FAQs
Personal injury attorneys rely on visibility and credibility to attract new clients. However, showing up on the first page of Google is no simple task; it requires a...
Copywriting
How To Curate Your Online Reputation
Reputation management is a critical component of any business. It involves monitoring what kinds of online attention your business receives and actively working to shape and maintain a...
Copywriting
Branding Beyond Your Logo: The Role of a Brand Bible
Give Your Team the Tools They Need to be Brand Ambassadors A brand bible is a document that defines your brand’s purpose, values, personality, and visual identity. It’s...
Social Media
What to Do & What to Avoid with Social Media
When used right, social media can be essential in the growth of your company. Though it may seem superficial at times, reaching your target audience in an authentic...
Social Media
How To Choose The Right Font For Your Website
Typography is one of the key elements in the branding aesthetics. How you present yourself in font choices is a subtle art in telling viewers and customers the...
Social Media
What Is The Best Social Media Platform To Grow Your Business? (It Depends on What Your Business Does)
Social media is the most dominant tool in modern business. It can be impossible to stay relevant without taking advantage of social media advertising. However, with so many...
Social Media
A Hair Surgeon’s Guide To Winning More Clients: Social Media
Learn the importance of Social Media and how it can help you land more clients. In this SEO social media guide, we will explain various types of social...